When the Weinstein Co. won an R rating for Blue Valentine last week after objecting to its original NC-17, it was a signal that perhaps the industry’s ratings board is easing up.
As one insider notes of the initial rating: The feeling was that they got it wrong with this one.
What the board’s decision didn’t do is instill any additional confidence in the NC-17 rating.
Ratings board chair Joan Graves admits moviegoers have a skewed perception of the NC-17 rating.
I do regret that it’s treated as the pariah of the ratings system, she says. All we need is one popular NC-17 rating to take that scent away.
The board also contends with charges that it has a double standard when it comes to violence.
Graves says the org is taking steps to correct some of those issues. For instance, the MPAA plans to revisit its stance on horror pics, which have evolved considerably from spooky frights to torture porn.
I do think the R has a very big envelope for that genre, Graves admits.
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