Things are much more fun when they’ve been banned…Wicked Campervans wind up the easily offended with distinctly unPC advertising

Posted: 15 July, 2014 in outrage
Tags: , ,
Read more Advertising News at

wicked campervan hire Wicked Campervans have continued to have continued to have fun with their slogans and ‘outrageous’ artwork, after being pulled up by miserablists in Australia.

The company came into the limelight earlier this week when a Sydney woman Paula Orbea launched an online petition with, asking the founder John Webb to eliminate misogynistic and degrading slogans and imagery from their vehicles. She was particularly wound up by a Wicked Campervan decorated with the phrase:

In every princess, there’s a little slut who wants to try it just once.

And another fine example:

A wife: An attachment you screw on the bed to get the housework done.

In an interview with SBS , Leanne Webb from Wicked Campers, formerly known as Liam, feigned surprise when asked about the company’s slogans.

Controversial? Really? I mean, I don’t know – we don’t try to be controversial. We never try to be controversial, it’s not our goal. We just do what we love and we try to have fun. We poke fun at everything more broadly, it’s never specifically targeted at anyone in particular at all.

The budget hire company, which has depots around the world, said they were not phased at the bad publicity, despite the online petition currently having over 100,000 signatures.

A litany of complaints have been lodged with the Advertising Standards Bureau against Wicked Campervans for its use of advertising slogans. But the advert censor has already had several whinges against the company but has few powers to try and enforce repeated bans.

A litany of complaints have been leveled with the Advertising Standards Bureau against Wicked Campervans for its use of advertising slogans


Comments are closed.